Elevated Elegance
An Exclusive Fine Dining Experience for Enrich Platinum Members
Strategic Objective
To create a high-touch, immersive brand experience that bridges the gap between premium travel and luxury living. By targeting MAS Enrich Platinum Members, we engage a demographic with proven high spending power and an affinity for lifestyle upgrades. The goal is not just an event, but a conversion-focused environment where guests can envision their future at Gamuda Cove.
Guest Profile Alignment
Comparing the traits of MAS Platinum members with Gamuda Cove's ideal buyer persona.
Curated Experience Pillars
Designed to engage all five senses with luxury visuals.
Gastronomy
Oyster & Spanish Theme. Premium Wine Pairing for non-Muslims, Artisanal Mocktails for Muslims.
Ambiance
Live 3-piece Jazz Band providing a sophisticated auditory backdrop, elevating the dining atmosphere.
Workshops
Bespoke Perfume Blending, Leather Personalization, or Artisan Coffee Brewing.
Exclusivity
High-value Lucky Draws (Samsonite, Nespresso) and premium door gifts.
The Evening Flow
Arrival & Immersion
Welcome Mocktails, Door Gift Distribution & choice of Sensory Workshops (Perfume/Leather).
The Cove Discovery
Exclusive Buggy Tour around Gamuda Cove's key attractions and show units.
Fine Dining Gala
Multi-course Spanish dinner accompanied by live Jazz performance.
Rewards & Close
Grand Lucky Draw session, Group Photography, and Networking.
Enhanced Culinary Strategy
A breakdown of the premium menu composition designed to impress.
The "Wow" Factor
Fresh imported oysters & live carving stations.
Inclusivity
Strict separation of Halal-certified ingredients and alcohol service.
Proposed Premium Budget
Optimized for maximum guest impact. Total Est: RM 58,000 (Unrestricted).
Projected ROI Analysis
Event Cost vs. Revenue from Property Conversions (Avg Unit: RM 1.2M).
Elevated Elegance
An Exclusive Fine Dining Experience for Enrich Platinum Members
Strategic Objective
To create a high-touch, immersive brand experience that bridges the gap between premium travel and luxury living. By targeting MAS Enrich Platinum Members, we engage a demographic with proven high spending power and an affinity for lifestyle upgrades. The goal is not just an event, but a conversion-focused environment where guests can envision their future at Gamuda Cove.
Guest Profile Alignment
Comparing the traits of MAS Platinum members with Gamuda Cove's ideal buyer persona.
Curated Experience Pillars
Designed to engage all five senses with luxury visuals.
Gastronomy
Oyster & Spanish Theme. Premium Wine Pairing for non-Muslims, Artisanal Mocktails for Muslims.
Ambiance
Live 3-piece Jazz Band providing a sophisticated auditory backdrop, elevating the dining atmosphere.
Workshops
Bespoke Perfume Blending, Leather Personalization, or Artisan Coffee Brewing.
Exclusivity
High-value Lucky Draws (Samsonite, Nespresso) and premium door gifts.
The Evening Flow
Arrival & Immersion
Welcome Mocktails, Door Gift Distribution & choice of Sensory Workshops (Perfume/Leather).
The Cove Discovery
Exclusive Buggy Tour around Gamuda Cove's key attractions and show units.
Fine Dining Gala
Multi-course Spanish dinner accompanied by live Jazz performance.
Rewards & Close
Grand Lucky Draw session, Group Photography, and Networking.
Enhanced Culinary Strategy
A breakdown of the premium menu composition designed to impress.
The "Wow" Factor
Fresh imported oysters & live carving stations.
Inclusivity
Strict separation of Halal-certified ingredients and alcohol service.
Proposed Premium Budget
Optimized for maximum guest impact. Total Est: RM 58,000 (Unrestricted).
Projected ROI Analysis
Event Cost vs. Revenue from Property Conversions (Avg Unit: RM 1.2M).